Arts marketing

The Arts Marketing Micro-Credential introduces artists and entrepreneurs to marketing concepts and successful practices for arts organizations to build meaningful engagement with vendors and buyers.

Explore brand development, and learn how to build effective marketing platforms to leverage your resources and captivate your target audiences. Gain knowledge and skills to effectively lead and manage marketing for organizations, or for your own business. Our program provides hands-on experiences through practical projects, teamwork and simulations that expose participants to marketing decision-making within the arts.  

Arts Marketing Course Listing

Course Code Course Name Dates Times Course Hours Price*
CEAB–102 Strategic Marketing

Oct 14 - Dec 16, 2020


5:30 - 9:30 p.m.

45 $646**
CEAB–107 Marketing Tactics



5 - 9:30 p.m.

45 $646

Client Relationships in the Arts Enterprise

Creative Ideations and Managing Creatives

Employment Readiness

Workshop Listings   14 x 3



**Price does not include GST - see Fall online courses for our special welcome back price


Arts and Business Courses

Tuition $506
Processing Fee $75
Technology Fee* $65
Total $646 + GST

Two Day Workshops

Tuition $260
Processing Fee $35
Total $295 + GST

Three Day Workshops

Tuition $360
Processing Fee $35
Total $395+ GST

*Fee applied once per semester (Fall, Winter, Spring/Summer)

These programs are intended for students with previous post-secondary experience.

Completion Requirements

For successful completion of the Arts Marketing Micro-Credential students will successfully complete 2 courses and 3 workshops.