Arts marketing
The Arts Marketing Micro-Credential is designed to introduce artists and entrepreneurs to marketing concepts and successful practices for arts organizations to build meaningful engagement with vendors and buyers.
Explore brand development, and learn how to build effective marketing platforms to leverage your resources to captivate your target audiences. Gain knowledge and skills to effectively lead and manage marketing for organizations, or for your own business. Our program provides hands-on experiences through practical projects, teamwork and simulations that expose participants to marketing decision-making within the arts.
Arts Marketing Course Listing
| Course Code | Course Name | Dates | Times | Course Hours | Price* |
|---|---|---|---|---|---|
| CEAB–102 | Strategic Marketing |
Mar. 16 – Apr. 6, 2020 |
MON, WED & THU 5 - 9:30 p.m. |
45 | $646 |
| CEAB–107 | Marketing Tactics |
Apr. 8 – Apr. 30 2020 No class Apr. 13 |
MON, WED & THU 5 - 9:30 p.m. |
45 | $646 |
|
Workshops
Client Relationships in the Arts Enterprise Creative Ideations and Managing Creatives Employment Readiness |
Workshop Listings | 14 x 3 |
$295 Each |
*Price does not include GST
Fees
Arts and Business Courses
| Tuition | $506 |
| Processing Fee | $75 |
| Technology Fee* | $65 |
| Total | $646 + GST |
Two Day Workshops
| Tuition | $260 |
| Processing Fee | $35 |
| Total | $295 + GST |
Three Day Workshops
| Tuition | $360 |
| Processing Fee | $35 |
| Total | $395+ GST |
*Fee applied once per semester (Fall, Winter, Spring/Summer)
These programs are intended for students with previous post-secondary experience.
Completion Requirements
For successful completion of the Arts Marketing Micro-Credential students will successfully complete 2 courses and 3 workshops.