VSCA 221 - Concepts II

This is the second part of the two-semester Concept Course. This course that will expand on what a good idea is: how to take a product and give it a unique concept, and how to take that concept and creatively execute it as ad layouts, tv concepts and online executions. On successful completion of this course the student will have developed a conceptual process and be able to apply them to advertising assignments.

NOTE: Priority will be given to Visual Communications Design Majors. Concepts I and II are highly recommended for students planning to take Advertising VSCA 319.

Course Credits:


Course Prerequisites

Completion of all Fall 200-level VCD Major Studio requirements, VSCA 211 Concepts I and VSCM 225 Design Technology I, or consent of the Chair in consultation with the instructor. Preference will be given to SCD students within their declared Stream.


A30061Wentz, Ken
8:30am - 12:50pm room: ONLINE
B30228Parke, Darcy
8:30am - 12:50pm room: ONLINE